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The Purple Toning Bond Repair range removes unwanted yellow undertones and prevents brassiness, to maintain a fresh cool tone direction for improved blonde clarity, without changing the hair colour.The formulas with Bond Repair technology strengthen the hair by building inner hair bonds, repairing damage equivalent to two lightening services after just one use. Features:-Instantly provides a visibly brighter result-Neutralises yellow undertones-Hair is 5x stronger after just one use How To Use: Apply to wet hair and gently lather Leave in for 15 minutes, depending on desired toning Rinse thoroughly