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Loreal Paris Elvive Colour Protect Conditioner 360ml L’Oreal, the worldwide No.1 in hair colour*, introduces Elvive Colour Protect Conditioner. Our first conditioner with a Light Reflecting System. It nourishes hair from root to tip and wraps it with protective care. Protect and reflect your colour radiance.+80% colour radiance protection*!Lab test after application of Colour Protect shampoo + masque vs. classic shampoo, then brushing.