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Joico K-Pak Reconstructing Shampoo 300ml is a cream-based formula that restores hair\’s original condition, measurably increasing strength, and giving it a cloak of protection to fend off future damage. This shampoo is perfect for fine hair (thanks to its low-molecular weight), as well as coarse, thick strands (thanks to a cream-based formula that\’s rich and substantial). It\’s easy to use – just shampoo, rinse, and repeat, if you like. Follow with Joico K-Pak Conditioner for a great hair treat! This hair healer goes right to the damaged areas of the cuticle, instantly filling in those lost amino acids, and restoring elasticity, strength, and shine with a powerful combination of the best antioxidant, Bio-Advanced Peptide Complex; plus Keratin Silicone, Vitamin E, and Aloe. Benefits and Features: Restores hair\’s original condition, measurably increasing strength, and giving it a cloak of protection to fend off future damage. Perfect for fine hair (thanks to its low-molecular weight), as well as coarse, thick strands (thanks to a cream-based formula that\’s rich and substantial). Easy to use – just shampoo, rinse, and repeat, if you like. Restores elasticity, strength, and shine with a powerful combination of the best antioxidant, Bio-Advanced Peptide Complex; plus Keratin Silicone, Vitamin E, and Aloe. This shampoo is perfect for those who want to restore their hair\’s original condition, increase strength, and protect it from future damage. It\’s also great for those with fine hair or coarse, thick strands.